Power Law Strategy shows you how to move beyond incrementalism and competition by applying the hidden principles behind exponential scale.
Most businesses try to grow by doing more, and that's precisely why they fail. No amount of added effort, marketing or initiatives can scale your business if you're operating on the wrong curve and from the wrong paradigm.
This is what the power law reveals: in any domain where advantage compounds, outcomes don't distribute evenly - they concentrate. While the majority produce very little, a select few create nearly all the impact. Most books aren't read while a radical few sell nearly all the copies and change the world. Most companies remain small and inconsequential while a handful drive an entire market.
In Power Law Strategy, Dr. Benjamin Hardy and Blake Erickson, founders of Scaling.com, reveal the hidden scaling laws behind outlier companies, category-defining brands and seemingly impossible business results.
Inside, discover how to:
- Identify the hidden principles that drive outlier business results and enable you to leapfrog others in your industry
- Escape the noise and competitive traps that stall and kill most businesses
- Build compounding assets and partnerships that exponentially accelerate your results
