Empathy is in short supply these days - and it's hurting us. From the rise in workplace bullying to increased anxiety and depression, a lack of empathy for one another is wearing away at the gears of society, grinding us down to the nubs.
In Tell Me More About That, brand strategist and thought leader Rob Volpe draws on his years conducting thousands of in-home interviews with everyday people to illustrate the "5 Steps to Empathy" - the actions you can take to build a strong and reflexive empathy muscle.
Through humorous and moving accounts of interactions with folks from every walk of life, Volpe recounts how, what often began in a stranger's house as a talk about brands and daily habits, could blossom at any minute into a conversation about family, relationships, hopes, and dreams. Though he may have been invited into these homes as a marketing researcher, he left them as an expert on empathy.
And along the way, discovered that there exists a set of common values connecting us all. Strip away the exterior wrapping of blue state/red state, straight or gay, black or white, and we're all far more similar than we are different. With empathy, we can all learn and understand more than we ever imagined possible. Let the training begin.
